Have you ever published a post that didn’t seem to get any traction? Despite pouring your heart and soul into it, the response was underwhelming and the comments section remained empty. We’ve all experienced this before, but don’t worry – I’m here to share 6 simple tips to help you receive more engagement on your blog.
Why Do Blog Comments Matter?
Blog comments help you to gauge how well your posts are received. Feedback never fails to show what stands out in your posts and what to focus on in the future. It is important to develop relationships with your audience, and that is often done through comments. Your readers want to be heard. Giving them a voice helps them become part of the conversation. Blog comments also increase social proof. When a lot of people comment, it makes your blog look popular, which in turn generates more traffic.
Are you ready to start getting more blog comments? Let’s dive in…
1. Write Worthy Content
Take a look at your content and ask yourself if you would leave a comment; if not – what’s stopping you? And what can you do to change it?
If you expect people to comment on your blog, the content has to appeal to your readers. If your post is just a rant that isn’t relevant to others, it may not get much of a response.
You don’t have to be a professional writer or grammatically flawless to get comments. If your post is relevant and easy to understand, people will respond.
2. Leave an Unanswered Questions
One of the best ways to get your readers to comment is to ask their opinion. Share an idea, but don’t think through the whole concept. Don’t finish your thought. Just throw it out there. If you write everything that can be said about a topic, you won’t leave much room for discussion.
Asking questions can become a cliche, so don’t overdo it, but it’s also the easiest way to get comments. Leave a relevant, open-ended, easy-to-answer question at the end of each post.
Think of different ways to word your questions. For example, “I would love to hear what strategies you use for…,” or “Do comment your ideas on this topic below.”
Your aim should always be to develop a discussion within your comments – the more discussion, the more it will get other people talking.
3. Make a Top X List
List posts are always a favorite among readers. When you make a list of top X (replace X with your favorite number; 5, 10, 15, and so on) you pull the readers towards your post and give them a sense of finite length. But, this strategy can be used to gain comments too.
When you write a list post, you might exclude products or tips that according to others, deserve to be on the list. So when you conclude a list post, ask your readers if you missed a product or tip they thought would make the list. You can also ask if their favorite product or item is included by you or not.
This encourages a lot of responses and stirs up conversations in your comments.
4. Comment on Other Blogs
Comment on at least 10 other blogs that are like yours and already have an audience. Leave a thoughtful comment with your blog URL in the comments section.
Don’t ask the readers to visit your blog. Just interact and give them a way to find you. If you add to the discussion, people will come to find you.
5. Respond to Comments
Engaging your audience is essential to getting more comments and growing your blog in general. One of the best ways to do this is to respond to comments and encourage more conversations.
Ask questions, get to know your readers and take the conversation further.
When a visitor comments, she expects you to share your reaction or reply too. First, thank her for her comment. Politely state if you agree with what she said or not. If you have a different point of view, explain it to her calmly without getting arrogant.
6. Make it Easy
You should not clutter your website with too many ads or images that leave your visitors with no room to breathe. It is easy to comment when your design looks clean, has a lot of white space and uses a good font.
Disable spam prevention methods that cause friction with your readers. If you are using any type of CAPTCHAs that your readers have to fill in before they can comment – remove them. In most cases, this just causes friction with your readers and doesn’t stop spam in the slightest.
Make it as easy as possible for readers to leave a comment. In fact, if you can, reward them.
Comments are one of the most effective ways to create a community around your blog.
If you have a tried and true strategy for increasing the number of comments on your blog that did not make it on this list, do comment below.