Have you ever sat down at your computer to write a blog post and ended up spending most of your time banging your head against your computer screen because you were clean out of post topic ideas? Running out of blog post ideas can make blogging feel like a chore. Believe me, I’ve been there and it stinks (and hurts…ouch)!
In an effort to help keep your forehead bruise free this year, I’m going to share with you some tips and a series of 20 questions that will help inspire an entire year’s worth of blog posts. These brainstorming tips will fill you with the inspiration needed to start posting on your blog like a boss!
Tip 1: Schedule Uninterrupted Time to Brainstorm
In order to have an effective brainstorming session, you need to set aside about an hour of uninterrupted time to focus on just one thing: brainstorming post topics for your blog. Growing a blog takes time and effort. You can’t grow a blog if you aren’t producing new content on a regular basis, so really take this brainstorming session seriously.
If you have children, schedule your planning session at a time when your kids are at school, napping, or with a babysitter so you can create a focused, uninterrupted environment to brainstorm. I know you’re busy, but chiseling out time to plan and brainstorm really will make all the difference in the success and growth of your blog.
Tip 2: Just Start Writing
In The Ultimate Blog Planner, you’ll find a page specifically designed for post brainstorming called “Post Topic Brainstorming.” I recommend printing off one of these pages for each of your main blogging categories. Then spend 5-10 minutes per category brainstorming and listing as many post topics as you can think of off the top of your head.
Just start writing. Don’t worry about whether it’s a good idea or not at this point. Jot down anything and everything that comes to you. You can weed out the not-so-great ideas later.
A few ways to generate ideas:
- Use HubSpot’s Blog Topic Generator to generate a list of blog topics on a given subject. All you do is enter in keywords (nouns) that you want to write about and it will spit out several post ideas that have to do with those keywords.
- Use Google Analytics to see which of your posts are the most popular. Then think of ways to can expand these posts into new posts with additional or more detailed information.
- Use Pinterest to generate ideas. View what’s trending and see if that inspires any post topics. You can also type a few keywords into the search bar for additional inspiration.
RELATED: How to Read Google Analytics
Tip 3: Ask Yourself These 20 Questions
If you’ve finished tip 2 and you still need more ideas, ask yourself the 20 questions below. Write down the ideas that come to you as you read each question and you’ll have a year’s worth of blog posts compiled in no time.
1. Are there any past posts you could expound upon, update, or do a follow-up on?
2. Are there questions you get asked often that you could write a post about?
3. How could you invite your audience into your life through a blog post? Here are some ideas:
- A day in the life
- How you got started
- What you wish you would have known when…
- Tell about your process
- Share some things people don’t know about you
- Show examples of how you or your business has grown through the years
- What products, services, or tools do you use every day?
4. What areas of expertise do you have that you could teach your readers about?
5. What types of how-to posts or tutorials could you share that would be beneficial to your readers?
6. What have been your most popular posts? Use these to inspire new posts.
7. Have you reached a milestone in your blogging journey, profession or life? Feature those milestones or achievements in a blog post.
8. Is there a blog in your niche or a professional in your field you could feature?
9. Do you have a product or service you could highlight in a post?
10. Is there a free printable or resource you could share with your readers?
11. How did you come up with your blog or business name? Share the story in a post.
12. What interesting stories or experiences from your life could you share?
13. Do you have a list of posts from other bloggers that you find helpful and refer to often? You could list a roundup of these posts as a help to your readers.
14. What have you learned along your blogging or professional journey? Share your successes and failures.
15. Who do you work with? Who helps make your blog successful? You could feature the people you work with in a memorable way.
16. Where do you get your inspiration for what you do? You could write about what or who inspires you.
17. Who do you know that you could ask to do a guest post on your blog? You could offer to do a guest post on their blog as a trade for them doing one on yours.
18. Are there products you use often and love that you could review or promote on your blog?
19. Is there a big project you’ve been working on that you could feature in a blog series?
20. Have you surveyed your audience recently? Creating a survey will help you find out what your readers would like more of. You can then implement their ideas in future posts. Here’s a recent survey we did that you can refer to as an example: 2018 Reader Survey Results.